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What is CEO?

Chief Executive Officer

The CEO (Chief Executive Officer, the highest manager) is the person responsible for the entire operations and strategy of the company.

Definition and Word Origin

He is the captain of the institution: He sets the goal, takes responsibility for the big decision, keeps the team in the vision. It looks to the future rather than the daily work. He is appointed by the board of directors and is accountable to the board.

Analogy: He is like the captain on the ship; He decides where the ship will go and is responsible for the coordinated work of the crew.

How to Know and Use in Daily Life?

Institutional: Annual target and budget approval.
Attempt: Investment tour and recruitment.
Crisis: Decision to change direction.

Technical Depth and Architecture

Job list:

Strategy: Where to play.
Capital: What the money will be allocated to.
Staff: Establishment of the top team.
Board relationship: Reporting and approval flow.
Stakeholder: Balance of investors, employees and customers.

Rule: The CEO does not interfere in every business, he chooses the business in which he needs to be involved. The operation is in the departments, the direction is in itself.

Frequently Mixed Things

It is thought to be a chair. The CEO executes, the chair manages the board. One drives the ship, the other controls the route.

Use in Different Disciplines

Boat: The captain who draws the route.
Orchestra: The conductor sets the tempo.
Coach: The coach who created the squad.

Questions and answers

Does the CEO meddle in everything?

No. It focuses on strategy and leaves the operation to the departments.

How to be?

It takes depth of field, leadership track record and board trust. There is no one way.

What is the difference with the founder?

The founder starts it, the CEO runs it. Sometimes it is the same person, but as he grows up, he separates.

What is the difference with Chair?

The CEO manages the executive, the chair manages the board. The two balance each other.

Related terms

Related tools

This explanation was written in plain language for TreScout with AI and machine-translated from the Turkish original · the Turkish version prevails. If something looks wrong or missing, write to hello@trescout.com. Read in Turkish →